International iPlayer rollout for Western Europe

The international version of the BBC iPlayer moved one step closer to fruition, with the BBC's President of Worldwide Networks and Global iPlayer, Jana Bennett, presenting the plans for a staged rollout across Western Europe over the coming months.

Speaking at the 2011 Banff World Media Festival yesterday, she explained that, unlike the domestic version, the international iPlayer is not restricted to programmes that have already been shown on television.

This version of the iPlayer will initially be a beta service available on Apple i-platforms, though other mobile and Internet-based access are expected to follow later. It was originally believed that the United States rather than Europe was the target for the initial roll-out, with the BBC's Director General, Mark Thompson, reporting in March that it would be offered as a monthly fee under the $10 mark; the European price is yet to be finalised, but is expected to be around €6-7 a month.